Würk Marks Ten Years of Innovation in Cannabis HR Solutions
DENVER, Aug. 19, 2025 — Würk, the pioneering human capital management (HCM) company dedicated to serving the cannabis industry, is celebrating a decade of progress, partnership, and impact. Over the past ten years, Würk has been at the forefront of supporting cannabis enterprises as they navigate one of the most complex regulatory environments in the United States.
With its specialized HCM platform, Würk currently supports over 750 unique employer identification numbers (EINs), facilitating efficient operations and enabling strategic growth across the sector. The company processes a remarkable $4 billion in annual payroll, serving more than 50,000 employees across all 50 states and managing tax remittance in over 5,000 jurisdictions.
Comprehensive Services for a Challenging Industry
Würk’s suite of tools addresses the entire employee lifecycle, offering a holistic solution for cannabis companies facing unique compliance challenges. Key services include:
- Würkforce Analytics: Delivers near real-time workforce insights to inform strategic decisions.
- Compensation Benchmarking: Uses a proprietary database of over 50,000 employees to help companies offer competitive wages.
- Recruiting: Features centralized job posting, applicant tracking, and audit trail management.
- Smart Scheduling: Aligns business needs with employee flexibility.
- Timekeeping: Offers customizable tools to support diverse workforce models and generate robust labor analytics.
- Full-Service Payroll: Ensures compliance with cannabis industry regulations through streamlined payroll, tax remittance, and wage garnishment services.
- Human Resources Automation: Streamlines performance reviews and recruitment processes.
- Benefits Administration: Provides scalable retirement and 401(k) solutions tailored for the cannabis workforce.
A Legacy Inspired by Visionary Leadership
Würk was founded by the late Keegan Peterson, whose passion for the cannabis industry and dedication to building meaningful, future-proof technology continues to inspire the company’s mission.
“Bringing technology to an industry that’s improving lives was a dream come true,” Peterson shared in a 2016 podcast. “I ran toward the opportunity without hesitation.”
Keegan’s family—parents Becky and Curt, and sister Britta Peterson—recently reflected on his legacy. “Keegan’s work was always about more than software. It was about creating something impactful. Würk has honored that vision by advancing the cannabis industry with integrity and purpose,” they said.
Milestones That Define a Decade
Würk’s journey has been marked by numerous achievements that underscore its commitment to innovation and service excellence:
- National Reach: Würk now operates in all 50 states and Puerto Rico, supporting clients across more than 5,100 jurisdictions.
- Industry Firsts: The company was the first to offer payroll and banking solutions specifically for the cannabis sector.
- Advanced Data Tools: The launch of Würkforce Analytics and Compensation Benchmarking has given clients actionable insights to guide their workforce strategies.
- Strategic Partnerships: Collaborations with key players such as Equifax and Empower have helped expand Würk’s offerings.
- Rapid Growth: From 10,000 employee user counts (EUCs) in 2019 to over 50,000 by 2023, with $4 billion in payroll processed in that year alone.
- Brand Refresh: A new brand identity unveiled in 2024 reflects Würk’s ongoing dedication to innovation and excellence.
- Industry Recognition: Honors include UKG Partner of the Year 2025, MGO Cannabis 50, Inc. 5000 Rocky Regionals, EMJAY’s, UKG Ready Benefits Partner of the Year 2023, and Built In’s Best Places to Work for five consecutive years.
Looking Toward the Future
Deborah Saneman, CEO of Würk, expressed gratitude for the company’s journey so far. “Our achievements over the past decade are the direct result of the trust our clients place in us and our team’s commitment to addressing the unique challenges of the cannabis industry,” she said. “As we enter our second decade, we aim to build a more inclusive, sustainable, and healthy cannabis industry.”
Würk plans to continue expanding its services with a focus on data-driven solutions, operational efficiency, and regulatory compliance. The company remains committed to empowering cannabis businesses with the tools they need to thrive in a complex and evolving marketplace.
About Würk
Würk enables cannabis companies to manage payroll, HR, scheduling, timekeeping, and tax compliance while minimizing regulatory risk. The company’s platform is built to scale with the industry and adapt to the unique laws of each state. Würk also provides expertise in 280E tax law, compliant banking, and accounting practices. For more information, visit enjoywurk.com.
This article is inspired by content from Original Source. It has been rephrased for originality. Images are credited to the original source.